Free Shipping on Orders Over £100 (UK Only)
Menu
0
Free Shipping on Orders Over £100 (UK Only)
0

Your Cart is Empty

Add description, images, menus and links to your mega menu

A column with no settings can be used as a spacer

Link to your collections, sales and even external links

Add up to five columns

SEE WHAT OTHERS ARE SAYING

Write a Review
average rating 4.9 out of 5
Based on 1544 reviews
  • 5 Stars
    1395 Reviews
  • 4 Stars
    104 Reviews
  • 3 Stars
    30 Reviews
  • 2 Stars
    10 Reviews
  • 1 Star
    5 Reviews
97% of reviewers would recommend this product to a friend
Quality
Rated 4 out of 5
Comfort
Rated 4 out of 5
Sizing
Rated 0 on a scale of minus 2 to 2, where minus 2 is Runs Small, 0 is True to Size and 2 is Runs Big
Customer photos and videos
Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal
1544 Reviews
Reviewed by Kimberly D., from United States
Verified Buyer
Vitality Sports Bra (Blacklight)
Reviewing
Vitality Sports Bra (Blacklight)
I recommend this product
Size Purchased
Medium
Size Normally Worn
Medium
Height
5' 3"
Performance
  • Cross Training
  • Weightlifting
Rated 5 out of 5
Review posted

Most comfortable sports bras in the world!

This by far is my favorite style that Born Primitive sells. Supportive without cutting into your skin and leaving ugly rolls.

Loading...
Quality
Rated 5 out of 5
Comfort
Rated 5 out of 5
Sizing
Rated 0 on a scale of minus 2 to 2, where minus 2 is Runs Small, 0 is True to Size and 2 is Runs Big
Was this helpful?
Reviewed by Samantha, from United States
Verified Buyer
Vitality Sports Bra (Brand Strength-Blacklight)
Reviewing
Vitality Sports Bra (Brand Strength-Blacklight)
I recommend this product
Size Purchased
Small
Size Normally Worn
Small
Height
5' 7"
Performance
  • Cross Training
  • Running
  • Everyday Wear
Rated 5 out of 5
Review posted

Love!

I wear to run in primary, support is good for 34c. Love the strap color and the design rocks!

Loading...
Quality
Rated 5 out of 5
Comfort
Rated 5 out of 5
Sizing
Rated 0 on a scale of minus 2 to 2, where minus 2 is Runs Small, 0 is True to Size and 2 is Runs Big
Was this helpful?
Reviewed by Rebekah H., from United States
Verified Buyer
Vitality Sports Bra (Camouflage)
Reviewing
Vitality Sports Bra (Camouflage)
I recommend this product
Size Purchased
Medium
Size Normally Worn
Large
Performance
  • Cross Training
  • Weightlifting
  • Everyday Wear
  • Hiking
Rated 5 out of 5
Review posted

Love these

I normally buy lattes but found that a medium in this style fits me a little better. Love it

Loading...
Quality
Rated 5 out of 5
Comfort
Rated 5 out of 5
Sizing
Rated 1 on a scale of minus 2 to 2, where minus 2 is Runs Small, 0 is True to Size and 2 is Runs Big
Was this helpful?
Reviewed by Sarena P., from United States
Verified Buyer
Vitality Sports Bra (Red)
Reviewing
Vitality Sports Bra (Red)
I recommend this product
Size Purchased
Medium
Size Normally Worn
Medium
Height
5' 2"
Performance
  • Cross Training
Rated 5 out of 5
Review posted

Trap Relief

This bra fits very well and it does not dig into my traps. It is also super cute and keeps the girls in place during inversions.

Loading...
Quality
Rated 5 out of 5
Comfort
Rated 5 out of 5
Sizing
Rated 0 on a scale of minus 2 to 2, where minus 2 is Runs Small, 0 is True to Size and 2 is Runs Big
Image by Sarena P.
Was this helpful?
Reviewed by Faye D., from Australia
Verified Buyer
Vitality Sports Bra (Brand Strength-Blacklight)
Reviewing
Vitality Sports Bra (Brand Strength-Blacklight)
I recommend this product
Size Purchased
Small
Size Normally Worn
Medium
Performance
  • Running
  • Weightlifting
  • Cross Training
Rated 5 out of 5
Review posted

So comfortable

Most comfortable bra ever, soft and supportive and I could remove it without needing help cause it still had so much give. So pretty too

Loading...
Quality
Rated 5 out of 5
Comfort
Rated 5 out of 5
Sizing
Rated 0 on a scale of minus 2 to 2, where minus 2 is Runs Small, 0 is True to Size and 2 is Runs Big
Was this helpful?

Subscribe

Sizing Chart
view in: inches centimeters
Men's Tops Men's Bottoms Women's Tops Sports Bras Women's Bottoms Unisex Kids

men's tops

measurements in inches

measurements in centimeters

SIZE CHEST
XS 34-35"
S 36-37"
M 38-39"
L 40-41"
XL 42-43"
XXL 44-46"
3XL 47-49"
XS 86-90
S 91-94
M 95-99
L 100-107
XL 108-114
XXL 115-122
3XL 123-130

Measuring Tips:

For the most accurate measurements, we suggest measuring as close to the skin as possible.

Chest Measurement:

Wrap the measuring tape around the widest point of the chest starting at the front and center of your torso.

men's bottoms

measurements in inches

measurements in centimeters

SIZE HIP THIGH
S (30) 32-36" 18-21"
M (32) 36-40" 20-25"
L (34) 40-43" 24-28"
XL (36) 43-46" 27-31"
2XL (38) 46-49" 30-34"
3XL (40) 50-53" 33-37"
S 81-91 46-53
M 91-102 51-64
L 102-109 61-71
XL 109-117 69-79
2XL 117-124 76-86
3XL 127-135 89-64

Measuring Tips:

We have determined that your waist measurement will most likely dictate your size. Secondary to waist size, if you notice your thighs exceed the limit on our chart you may need to go up a size.

Thigh Measurement:

Measure around the widest area of the thigh.

Hip Measurement:

Measure around the largest area of your hips, encapsulating the roundest part of your gluteus.

women's tops

measurements in inches

measurements in centimeters

SIZE BUST
XS 28-31"
S 32-33"
M 34-36"
L 37-39"
XL 40-42"
XS 71-79
S 80-84
M 85-92
L 93-100
XL 101-107

Measuring Tips:

For the most accurate measurements, we suggest measuring as close to the skin as possible while wearing a non-padded, non-compression bra.

Bust Measurement:

Wrap the measuring tape around the widest point of the chest starting at the front and center of the torso.

sports bras

measurements in inches

measurements in centimeters

Size 28 30 32 34 36 38 40 42
A XS XS S M L L XL -
B XS XS S M L XL XL -
C XS S S M L XL XL 2XL
D S S M M L XL 2XL 2XL
DD S S M L XL XL 2XL -
E - M M L XL 2XL 2XL -
Size 60 65 70 75 80 85 90 95
A XS XS S M L L XL -
B XS XS S M L XL XL -
C XS S S M L XL XL 2XL
D S S M M L XL 2XL 2XL
DD S S M L XL XL 2XL -
E - M M L XL 2XL 2XL -

Measure Your Rib Cage:

Measure around your rib cage just under your bust. Round down to the closest inch. This is your rib cage measurement, which you’ll need to figure out your band and cup size.

Figure out your band size:

Take your rib cage measurement from step 1 and read across the chart below to find your band size

Rib Cage Measurement Band Size
25" - 27" 30
27" - 29" 32
29" - 31" 34
31" - 33" 36
33" - 35" 38
35" - 37" 40
37" - 39" 42

Figure out your cup size - This is a 2-step process:

First, measure around the fullest part of your bust. Keep the tape straight across your back. Round up to the nearest whole number. This is your bust measurement.

Now, subtract your rib cage measurement (step 1) from your bust measurement (step 3). The difference in inches is your suggested cup size. If you’re between sizes, round up.

Bust Size Minus
 Rib Cage Size		 Your Cup Size
3" AA
4" A
5" B
6" C
7" D
8" DD
9" E

Calculate Your Size:

First, measure around the fullest part of your bust. Keep the tape straight across your back. Round up to the nearest whole number. This is your bust measurement.

Now, measure your rib cage. Subtract your bust measurement from your rib measurement. The difference in centimeters is your suggested cup size. If you’re between sizes, round up.

2.5 CM= A | 5 CM= B | 7.5 CM= C | 10 CM= D | 12.5 CM= DD | 15 CM= E

Fit Guidelines:

Every bra serves a different purpose for different activities and we recommend referencing each specific bra product description to determine the best bra for your body and sport. Our bras should generally fit snug. Wearing the bras too loose will not likely provide adequate support.

***Please note, a majority of our sports bras are medium support and medium coverage. If you are looking for the highest impact support that we offer; check out the X-Factor, Intensity or Moxie Sports Bra!

women's bottoms

measurements in inches

measurements in centimeters

SIZE HIP THIGH WAIST
00-0 | XS 34-36" 19-21" 24-27"
2-4 | S 36-38" 21-23" 27-30"
4-6 | M 38-40" 23-26" 30-33"
8-10 | L 40-43" 26-28" 33-36"
10-12 | XL 43-46" 28-30" 36-39"
14-16 | 2XL 47-50" 31-33" 40-43"
00-0 | XS 86-91 48-53 61-69
2-4 | S 91-97 53-58 69-76
4-6 | M 97-102 58-66 76-84
8-10 | L 102-109 66-71 84-91
10-12 | XL 109-117 71-76 91-99
14-16 | 2XL 117-127 76-84 100-109

Measuring Tips:

We have determined that your waist measurement will most likely dictate your size. Right on the edge between two sizes? You can utilize your thigh and hip measurements as secondary guidelines to help you find the perfect size.

Waist Measurement:

Measure around the smallest part of your torso, keeping the measuring tape as horizontal as possible.

Thigh Measurement:

Measure around widest area of the thigh.

Hip Measurement:

Measure around the largest area of your hips, encapsulating the roundest part of your gluteus.

Unisex

measurements in inches

measurements in centimeters

SIZE CHEST
XXXS 30-31"
XXS 32-33"
XS 34-35"
S 36-37"
M 38-39"
L 40-41"
XL 42-43"
XXL 44-46"
3XL 47-49"
XXXS 76-80
XXS 81-85
XS 86-90
S 91-95
M 96-100
L 101-105
XL 106-110
XXL 111-117
3XL 118-124

Measuring Tips:

For the most accurate measurements, we suggest measuring as close to the skin as possible.

Chest Measurement:

Wrap the measuring tape around the widest point of the chest starting at the front and center of your torso.

Kid's Size Chart

measurements in inches

measurements in centimeters

Size Age Height Weight Chest Waist
XS (4/5) 3-5 39-44” 33-42 lbs 22-23” 22-23”
S (6/7) 5-7 45-49” 43-57 lbs 24-25.5” 23-23.5”
M (8) 7-8 50-52” 50-67 lbs 26.5” 24.5”
L (10/12) 9-12 53-58” 68-87 lbs 27.5-28.5” 25.5-26.5”
XL (12/14) 12-14 59-64” 88-100 lbs 30.5-32” 28”-29.5”
XS (4/5) 3-5 99-112 15-19 kg 56-58 56-58
S (6/7) 5-7 114-124 19.5-26 kg 61-65 58-60
M (8) 7-8 127-132 23-30 kg 67 62
L (10/12) 9-12 135-148 31-39.5 kg 70-72 65-67
XL (12/14) 12-14 150-163 40-45 kg 77-81 70-75

Youth Sports Bras

Size Height Chest Waist
XS (12) 53-57” 26-27.5” 25.5-26.5”
S (14) 58-61” 27.5-29” 26.5-28”
M (16) 61-64” 29-31” 28-29.5”
XS (12) 135-145 66-70 65-67
S (14) 147-155 70-74 67-70
M (16) 155-163 74-79 70-75

Measuring Tips:

For the most accurate measurements, we suggest measuring as close to the skin as possible.

Bust Measurement:

Wrap the measuring tape around the widest point of the chest starting at the front and center of the torso.

Waist Measurement:

Measure around the smallest part of your torso, keeping the measuring tape as horizontal as possible.

Welcome to Born Primitive
Please select a store location